Oticon stands apart as the only hearing aid manufacturer with its own independent research facility dedicated to audiology – Eriksholm Research Centre.

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Innovating the present,
shaping the future

For over 120 years, Oticon has been committed to creating a world where hearing loss is no limitation at all. Our position as a world leader in audiology is a testament to our founding principle of care through innovation.

By challenging conventions, we turn dreams into extraordinary reality. Our groundbreaking BrainHearing™ insights continue to redefine the limits of what is possible, forging an exciting new path to the future of hearing care.

Our life-changing technology sets the bar higher – because we won’t settle for anything less. Together, in partnership with talented hearing care professionals around the world, Oticon is proud to envision a future that has never looked brighter.

Helping the brain work naturally

You hear with your brain – not just your ears

We explore new ways to support the brain’s natural way of making sense of sound, so it can create more meaning with less effort.

For those experiencing hearing loss, hearing speech in noise remains the primary challenge – even if they are supported with hearing aids. We use the philosophy of BrainHearing to develop technology that provides the brain with access to the full sound environment. Because the more sound information the brain has to work with, the better the brain can perform.

Each advancement in our product range is built on the latest BrainHearing insights, evolving from each generation to the next.

Generations ahead with BrainHearing

Each milestone of our BrainHearing journey is supported by evidence of the user-benefits, such as improved speech understanding, better memory recall, enhanced access to all sounds, and – with our latest innovation in 2024 – intention-based personalisation.

New BrainHearing insights fuel our latest innovation

Today’s hearing aids apply a one-size-fits-all approach to sound processing. But within the same sound environment, users have different listening needs. We know that offering truly personalised support starts with advanced technology that understands the user.

Our latest BrainHearing insights1 reveal that people’s communication behaviour reflects their listening needs and intentions. Our new technology in Oticon Intent understands and adapts to the user through sensors that monitor head and body movement, conversation activity and the acoustic environment.

Sensor-driven BrainHearing technology in Oticon Intent™

Our BrainHearing philosophy centres on providing the brain with 360º access to all relevant sounds, even in complex environments. By utilizing 4D sensors, Oticon Intent takes this approach to the next level by providing personalised support even within the same complex environment – empowering users to communicate and engage fully in life.

Learn more about Oticon Intent

Backed up by extensive clinical studies, Oticon Intent is proven to provide truly personalised listening support based on your client's listening needs and intentions. Discover more about how Oticon Intent improves speech clarity, supports the brain, reduces listening stress, and much more.

Explore the evidence

1. Higgins et al. (2023). Head movement and its relation to hearing
2. Bianchi/Eskelund et al. (2024). Oticon Intent™ – Clinical evidence. BrainHearing™ benefits of the 4D Sensor technology. Oticon whitepaper.
3. Brændgaard/Zapata-Rodríguez et al. (2024). 4D Sensor technology and Deep Neural Network 2.0 in Oticon Intent™. Technical review and evaluation. Oticon whitepaper.